ADT (ADT) risk factors, FY2024 10-K

ADT's FY2024 10-K, filed Feb 27, 2025, lists 50 risk factors in 6 groups. There is no earlier 10-K to compare against, so the most company-specific risks are listed below.

Risk factors listed
506 groups
Section length
26k wordsItem 1A

ADT's biggest risks in the FY2024 10-K

  • ADT faces intense competition across DIFM and DIY security markets and high customer acquisition costs requiring long retention periods.

The risks most specific to ADT

  • Risks Related to Our Products and Services

    The home security and automation markets in which we sell our products and services are highly competitive, which may result in pressure on our profit margins and limit our ability to maintain or increase the market share of our products and services

    We face significant competitive pricing pressures in the DIFM and DIY spaces on installation, monitoring, and service fees.

  • Risks Related to Our Products and Services

    If the insurance industry changes its practice of providing incentives to homeowners for the use of alarm monitoring services, we may experience a reduction in new customer growth or an increase in our customer attrition rate

    Insurance companies might stop offering rate reductions to homeowners using monitored security systems, reducing new customer growth and increasing attrition.

  • Risks Related to Our Products and Services

    The retirement of older telecommunications technology by telecommunications providers and limitations on our customers’ options of telecommunications services and equipment could materially adversely affect our business, increase customer attrition, and require significant capital expenditures

    The retirement of copper wireline telecommunications technology requires customers to transition and could cause significant capital expenditures and customer attrition.

  • Risks Related to Our Operations

    We rely on a significant number of our customers remaining with us as customers for long periods of time, and if our attrition rates rise significantly, our profitability, business financial condition, results of operations, and cash flows could be materially adversely affected

    Our profitability depends on long customer tenure because new customer upfront investments require nearly two and a half years to reach revenue break-even.

  • Risks Related to Our Operations

    If we do not effectively implement our plans to migrate our technology infrastructure to the cloud, we could experience significant disruptions in our operations, which could have a material adverse effect on our results of operations and financial condition

    Migrating our technology infrastructure to the cloud could cause significant disruptions in our operations, financial reporting, and internal controls.

  • Risks Related to Our Operations

    In 2024, we decided to fully exit the residential Solar Business and such exit is subject to uncertainties and risks that may materially adversely affect our financial condition and results of operations

    We decided to fully exit the residential solar business in 2024, which is subject to uncertainties that may adversely affect our financial condition.

  • Risks Related to Our Operations

    If we fail to maintain effective internal control over financial reporting at a reasonable assurance level, we may not be able to accurately report our financial results, which could have a material adverse effect on our operations, investor confidence in our business and the trading prices of our securities

    We previously identified a material weakness in our internal control over financial reporting as of December 31, 2022, and may face future weaknesses.

  • Risks Related to Regulations and Litigation

    We may be subject to liability for obligations of The Brink’s Company under the Coal Act or other coal-related liabilities of The Brink’s Company, which could materially adversely affect our business

    We may be subject to coal-related liabilities of The Brink’s Company under the Coal Act due to the Broadview Security acquisition.

  • Risks Related to Regulations and Litigation

    Existing or new tariffs and other trade restrictions imposed on imports from China, Mexico, or other countries where much of our end-user equipment is manufactured, or any counter-measures taken in response, may harm our business and results of operations

    Tariffs and trade restrictions imposed on imports from China or Mexico, where our end-user equipment components are manufactured, may harm our business.

  • Risks Related to Macroeconomic and Related Factors

    Goodwill and other identifiable intangible assets represent a significant portion of our total assets, and we may never realize the full value of our intangible assets

    We have approximately $9.8 billion in goodwill and identifiable intangible assets as of December 31, 2024, the full value of which we may never realize.

All 50 risk factors

Headings as the filing states them, in filing order.

Risks Related to Our Products and Services

  1. 01The home security and automation markets in which we sell our products and services are highly competitive, which may result in pressure on our profit margins and limit our ability to maintain or increase the market share of our products and services
  2. 02If the insurance industry changes its practice of providing incentives to homeowners for the use of alarm monitoring services, we may experience a reduction in new customer growth or an increase in our customer attrition rate
  3. 03The retirement of older telecommunications technology by telecommunications providers and limitations on our customers’ options of telecommunications services and equipment could materially adversely affect our business, increase customer attrition, and require significant capital expenditures
  4. 04Police and fire departments could refuse to respond to calls from monitored security service companies, which could damage consumer trust and confidence in our solutions and may damage our ability to attract and retain customers
  5. 05Our reputation as a service provider of high-quality security offerings may be materially adversely affected by product defects or shortfalls in customer service
  6. 06Unauthorized use of our brand names by third parties, and the expenses incurred in developing and preserving the value of our brand names, may materially adversely affect our business
  7. 07Third parties hold rights to certain of our key brand names outside of the U.S., which could prevent us from being able to adequately protect our brands or expand into other markets

Risks Related to Our Operations

  1. 08We rely on a significant number of our customers remaining with us as customers for long periods of time, and if our attrition rates rise significantly, our profitability, business financial condition, results of operations, and cash flows could be materially adversely affected
  2. 09Delays, costs, and disruptions that result from upgrading, integrating, and maintaining the security of our information and technology networks and systems could materially adversely affect us
  3. 10If we do not effectively implement our plans to migrate our technology infrastructure to the cloud, we could experience significant disruptions in our operations, which could have a material adverse effect on our results of operations and financial condition
  4. 11Uncertainty in the development, deployment, and use of AI in our products and services, as well as our business more broadly, could adversely affect our business and reputation
  5. 12An event causing a disruption in the ability of our monitoring facilities or customer care resources to operate, including work from home operations, could materially adversely affect our business
  6. 13A variety of events have had and could have in the future a significant negative impact on our ability to carry on our normal operations and could have a material adverse effect on our business, financial condition, results of operations, and cash flows
  7. 14Our independent, third-party authorized dealers may not be able to mitigate certain risks such as information technology and data security breaches, product liability, errors and omissions, and compliance with applicable laws and regulations
  8. 15We may pursue business opportunities that diverge from our current business model, or invest in new businesses, services, and technologies outside the traditional security, interactive and smart home services markets, any of which may materially adversely affect our business results or financial condition
  9. 16In 2024, we decided to fully exit the residential Solar Business and such exit is subject to uncertainties and risks that may materially adversely affect our financial condition and results of operations
  10. 17We may not achieve some or all of the strategic and financial benefits that we expect to achieve from the Commercial Divestiture or the ADT Solar Exit which could have a material adverse effect on our financial condition and results of operations
  11. 18ADT is a less diversified business following the Commercial Divestiture and the ADT Solar Exit, which may adversely affect ADT’s results of operations and financial condition
  12. 19Our customer generation strategies through third parties, including our authorized dealer and affinity marketing programs, and our use of celebrities and social media influencers, and the competitive market for customer accounts may expose us to risk and affect our future profitability
  13. 20We face risks in acquiring and integrating customer accounts, and if any of these risks materialize, our business, financial condition, results of operations, and cash flows could be materially adversely affected
  14. 21If we are unable to recruit and retain sufficient personnel at all levels of our organization, our ability to manage our business could be materially adversely affected
  15. 22The loss of or changes to our senior management could disrupt our business
  16. 23Adverse developments in our collective bargaining agreements or other agreements with some employees could materially adversely affect our business, financial condition, results of operations, and cash flows
  17. 24If we fail to maintain effective internal control over financial reporting at a reasonable assurance level, we may not be able to accurately report our financial results, which could have a material adverse effect on our operations, investor confidence in our business and the trading prices of our securities

Risks Related to Regulations and Litigation

  1. 25Infringement of our intellectual property rights could negatively affect us
  2. 26Allegations that we have infringed upon the intellectual property rights of third parties could negatively affect us
  3. 27We may be subject to class actions and other lawsuits which may harm our business and results of operations
  4. 28Increasing government regulation of telemarketing, email marketing, door-to-door sales, and other marketing methods may increase our costs and restrict the operation and growth of our business
  5. 29Federal laws restricting or banning imports of equipment or supplies from specific companies or regions of the world may limit our ability to meet customer demands or to increase prices
  6. 30We could be assessed penalties and fines for false alarms, and if these expenses become significant or we are unable to pass along the associated costs, our customers may terminate or fail to renew our services
  7. 31Adoption of statutes and governmental policies purporting to characterize certain of our charges as unlawful may adversely affect our business
  8. 32In the absence of net neutrality or similar regulation, certain providers of Internet access may block our services or charge their customers more for using our services, or government regulations relating to the Internet could change, which could materially adversely affect our revenue and growth
  9. 33Given the nature of our business, we are exposed to greater risks of liability for employee acts or omissions or system failures than may be inherent in other businesses, which could materially adversely affect our business
  10. 34We may be subject to liability for obligations of The Brink’s Company under the Coal Act or other coal-related liabilities of The Brink’s Company, which could materially adversely affect our business
  11. 35Our business would be adversely affected if certain of our independent contractors were classified as employees
  12. 36Existing or new tariffs and other trade restrictions imposed on imports from China, Mexico, or other countries where much of our end-user equipment is manufactured, or any counter-measures taken in response, may harm our business and results of operations

Risks Related to Macroeconomic and Related Factors

  1. 37General economic conditions can affect our business, and we are susceptible to changes in the business economy, in the housing market, and in business and consumer discretionary income, which may inhibit our ability to grow our customer base and impact our results of operations
  2. 38Rising interest rates or increased consumer lender fees could adversely impact our sales, profitability, and our financing costs
  3. 39A substantial part of our revenue is derived from the recurring monthly revenue due from customers under alarm monitoring and other service contracts and we are subject to credit risk and other risks associated with our customers, dealers, and third-party lenders
  4. 40Goodwill and other identifiable intangible assets represent a significant portion of our total assets, and we may never realize the full value of our intangible assets
  5. 41We have significant deferred tax assets, and any impairments of or valuation allowances against these deferred tax assets in the future could materially adversely affect our results of operations, financial condition, and cash flows

Risks Related to Our Indebtedness

  1. 42Our substantial indebtedness limits our financial and operational flexibility and could materially adversely affect our business, financial condition, results of operations, and cash flows
  2. 43Our debt agreements contain restrictions that limit our flexibility and limit the manner in which we conduct our business and finance future operations or capital needs, which could have a material adverse effect on our business and financial condition
  3. 44We have pledged a significant portion of our assets as collateral under our debt agreements. If any of the holders of our indebtedness accelerate the repayment of such indebtedness upon an event of default, there can be no assurance that we will have sufficient assets to repay our indebtedness

Risks Related to the Ownership of Our Common Stock

  1. 45Our stock price may fluctuate significantly
  2. 46Apollo continues to exert significant influence over us, and its interests may conflict with our interests and the interests of other stockholders, and could negatively impact our ability to enter into corporate transactions
  3. 47Our organizational documents may impede or discourage a takeover, which could deprive our investors of the opportunity to receive a premium on their shares
  4. 48Our Certificate of Incorporation provides for exclusive forum provisions which could limit our stockholders’ ability to obtain a favorable judicial forum for disputes
  5. 49Under the Stockholders Agreement, funds affiliated with or managed by Apollo received certain rights, including the right to nominate a specified percentage of the directors to serve on our Board of Directors (the “Apollo Designees”) based on the percentage of our outstanding Common Stock beneficially owned by Apollo
  6. 50We may issue preferred securities, the terms of which could adversely affect the voting power or value of our Common Stock

Other ADT 10-Ks

  • FY2025 10-K risk factors
    45 risks2 new7 dropped15 reworded

    ADT highlights heavy reliance on consumer and small business markets following multiple divestitures.

    Filed Mar 02, 2026

About this page

The headings are the filing's own. The one-line readings and the overview are automated and can be wrong: read Item 1A of the 10-K for the exact wording.