Honest (HNST) executive compensation, 2026 proxy

Ms. Carla Vernón, Chief Executive Officer, was paid $4.1M in 2025, down 22% from $5.3M the year before.

Filed
April 9, 2026
Annual meeting
May 21, 2026
Pay year
2025
Named executives
3
CEO total pay
$4.1M-22% vs prior year
CEO pay in equity
76%$3.1M in awards
CEO Base Salary
$773,462Annual base salary for 2025
CEO Target Bonus
100%Expressed as percentage of base salary
CFO Base Salary
$269,231Prorated for partial year of service

How Vernón was paid

$4.1M in total for 2025, as reported in the Summary Compensation Table. Equity awards are valued at grant, not at what they turned out to be worth.

Salary19%Stock awards76%Non-equity incentive5%All other compensation0%

Named executive officers

ExecutiveTotal
Ms. Carla VernónChief Executive Officer$4,145,946
Mr. Curtiss BruceChief Financial Officer$1,581,845
Mr. Etienne von KunssbergSVP, Supply Chain$978,238

What changed and why

  • $5.3MCEO total compensation decreased from $5,302,518 in 2024 to $4,145,946 in 2025.
  • $3.1MStock awards for the CEO were $3,139,166 in 2025 compared to $3,683,758 in the prior year.
  • $220KNon-equity incentive compensation for the CEO was $219,800 following partial achievement of performance goals.
  • $1.6MCurtiss Bruce joined as Chief Financial Officer on June 2, 2025, receiving a total compensation of $1,581,845.
  • $978KEtienne von Kunssberg commenced employment as SVP, Supply Chain on February 24, 2025, with total compensation of $978,238.

About this page

Figures are automated and can be wrong; check the filing for the exact numbers. Totals follow SEC rules, which value stock and option awards at grant. Read the DEF 14A proxy statement for footnotes and the compensation committee's full reasoning.