Newell Brands's biggest risks in the FY2024 10-K
- Newell Brands faces significant customer concentration and retail consolidation risks that heavily impact sales and pricing power.
- High debt levels, heavy reliance on third-party manufacturing, and complex turnaround execution dominate its risk profile.
The risks most specific to Newell Brands
- Strategic and Operational Risks
The Company’s customers may further consolidate, which could materially adversely affect the Company’s sales and margins
The company's customer base has steadily consolidated, leading to aggressive actions to harmonize pricing, close retail outlets, and reduce inventory.
- Strategic and Operational Risks
The Company’s sales are dependent on purchases by several large customers and any significant decline in these purchases or pressure from these customers to reduce prices could have a negative effect on the Company’s future financial performance
Sales depend heavily on several large customers without long-term supply contracts or minimum purchase guarantees.
- Strategic and Operational Risks
The Company’s plans to execute its turnaround plan and restructuring initiatives, improve productivity, reduce complexity and costs may not be successful, which would materially adversely affect its financial results
The company may fail to execute its turnaround plan, restructuring initiatives, and cost-reduction strategies.
- Strategic and Operational Risks
The Company’s operations are dependent upon third-party vendors and suppliers whose failure to perform adequately could disrupt the Company’s business operations
Operations rely significantly on third-party vendors and suppliers whose potential failure to perform could disrupt business.
- Strategic and Operational Risks
The Company’s operating results can be adversely affected by inflation, changes in the cost or availability of raw materials, labor, energy, transportation and other necessary supplies and services, as well as the impact of tariffs
Operating results can be adversely affected by inflation, raw material costs, labor, energy, transportation, and tariffs.
- Financial Risks
The Company has substantial indebtedness, which could materially and adversely affect the Company and its financial position, including decreasing its business flexibility, impacting its ratings and increasing its borrowing costs
The company carries $4.6 billion in outstanding debt as of December 31, 2024, which restricts business flexibility and increases borrowing costs.
- Financial Risks
limitations, including the possibility of human error, the circumvention or overriding of controls, or fraud. Effective internal controls can provide only reasonable assurance with respect to the preparation and fair presentation of financial statements
The company has previously experienced material weaknesses in internal controls and could fail to maintain effective financial reporting controls.
- Financial Risks
Circumstances associated with divestitures and brand or product line exits could adversely affect the Company’s results of operations and financial condition
Divestitures and brand or product line exits could result in asset impairments, including goodwill write-downs and disposition losses.
All 37 risk factors
Headings as the filing states them, in filing order.
Strategic and Operational Risks
- 01The Company is subject to intense competition in a marketplace dominated by large omni-channel and e-commerce retailers
- 02The Company’s customers may further consolidate, which could materially adversely affect the Company’s sales and margins
- 03The Company’s sales are dependent on purchases by several large customers and any significant decline in these purchases or pressure from these customers to reduce prices could have a negative effect on the Company’s future financial performance
- 04If the Company is unable to innovate and commercialize a continuing stream of new products that create demand, the Company’s ability to compete in the marketplace and financial results may be adversely impacted
- 05If the Company does not continue to develop and maintain leading brands or realize the anticipated benefits of advertising and promotion spend over the long term, its operating results may suffer
- 06Failure to further expand the Company’s e-commerce business, despite e-commerce investments, may materially and adversely affect the Company’s market position, net sales and financial performance
- 07The Company’s plans to execute its turnaround plan and restructuring initiatives, improve productivity, reduce complexity and costs may not be successful, which would materially adversely affect its financial results
- 08The Company’s operations are dependent upon third-party vendors and suppliers whose failure to perform adequately could disrupt the Company’s business operations
- 09The Company may use artificial intelligence in its business, and challenges with properly managing its use could result in reputational harm, competitive harm, and legal liability, and could adversely affect the Company’s business
- 10A cyber-attack or failure of one or more key information technology systems, networks, processes, associated sites or service providers could have a material adverse impact on the Company’s business or reputation
- 11The Company may face particular data protection and privacy risks in connection with the European Union’s Global Data Protection Regulation, the California Consumer Privacy Act and other privacy laws and regulations
- 12The Company’s operating results can be adversely affected by inflation, changes in the cost or availability of raw materials, labor, energy, transportation and other necessary supplies and services, as well as the impact of tariffs
- 13Unfavorable shifts in industry-wide demand for the Company’s products could result in inventory valuation risk
- 14introductions, which eliminate demand for existing products. Remaining inventory balances are adjusted to approximate net realizable market value
- 15The Company may not be able to attract, retain and develop key talent
- 16Damage to the Company’s reputation or loss of consumer confidence could have an adverse effect on the Company’s business
- 17A deterioration in labor relations could adversely impact the Company’s global business
- 18Risks related to the strength of global retail, commercial and industrial sectors and changes in foreign, cultural, political and financial market conditions could impair the Company’s international operations and financial performance
- 19In addition, our global operations expose us to risks associated with public health crises, such as pandemics and epidemics, which could harm our business and cause our operational results to suffer
Financial Risks
- 20The Company has substantial indebtedness, which could materially and adversely affect the Company and its financial position, including decreasing its business flexibility, impacting its ratings and increasing its borrowing costs
- 21Reductions in the Company’s credit ratings could materially and adversely affect its business, availability of future borrowings, financial condition and results of operations
- 22Failure to maintain effective internal control over financial reporting could result in material misstatements in our financial statements, and our failure to meet our reporting and financial obligations, which in turn could have a negative impact on our financial condition
- 23limitations, including the possibility of human error, the circumvention or overriding of controls, or fraud. Effective internal controls can provide only reasonable assurance with respect to the preparation and fair presentation of financial statements
- 24Continued declines in the future expected cash flows for the Company’s businesses or changes to underlying assumptions used to calculate fair value could result in additional impairment charges which could have a material adverse effect on the Company’s financial results of operations
- 25The Company is exposed to both foreign currency translation and transaction risks that may materially adversely affect the Company’s operating results, financial condition and liquidity
- 26Circumstances associated with divestitures and brand or product line exits could adversely affect the Company’s results of operations and financial condition
Legal, Tax and Regulatory Risks
- 27Governmental investigations or actions by other third parties could have a material adverse effect on management and the Company’s business operations
- 28The Company’s businesses and operations are subject to regulation in the U.S. and abroad
- 29current income tax impact of Pillar Two is immaterial, however we will continue to monitor both U.S. and international legislative developments to assess for any potential impacts
- 30The resolution of the Company’s tax contingencies may result in additional tax liabilities, which could adversely impact the Company’s cash flows and results of operations
- 31The Company may incur significant costs in order to comply with environmental remediation obligations
- 32The Company’s business involves the potential for product recalls, product liability and other claims against it, which could affect its earnings and financial condition
- 33Company also faces exposure to product liability claims if one of its products is alleged to have resulted in property damage, bodily injury or other adverse effects
- 34If the Company fails to adequately protect its intellectual property rights, competitors may manufacture and market the same or similar products, which could adversely affect the Company’s market share and results of operations
- 35If the Company is found to have infringed the intellectual property rights of others or cannot obtain necessary intellectual property rights from others, its competitiveness could be negatively impaired
- 36Climate change and increased focus by governmental and non-governmental organizations and customers on sustainability issues, including those related to climate change, may adversely affect our business and financial results
- 37Expectations relating to environmental, social and governance considerations expose the Company to potential liabilities, increased costs, reputational harm and other adverse effects on the Company’s business
Other Newell Brands 10-Ks
- FY2025 10-K risk factors35 risks2 new4 dropped8 reworded
Newell Brands faces increased pressure from 2025 U.S. and Chinese tariffs, requiring pricing and manufacturing shifts. Total debt rose to $4.67 billion by end of 2025, with ongoing credit rating downgrades. Global headcount dropped to 21,900 employees as labor relations and talent retention remain critical.
Filed Feb 13, 2026
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The headings are the filing's own. The one-line readings and the overview are automated and can be wrong: read Item 1A of the 10-K for the exact wording.