Stitch Fix (SFIX) executive compensation, 2025 proxy

Matt Baer, Chief Executive Officer, was paid $10.1M in fiscal Year 2025, up 591% from $1.5M the year before. The CEO-to-median-employee pay ratio was 298:1, on median employee pay of $34,045.

Filed
October 31, 2025
Annual meeting
December 11, 2025
Pay year
fiscal Year 2025
Named executives
4
CEO total pay
$10.1M+591% vs prior year
CEO to median employee
298:1median $34,045
CEO pay in equity
77%$7.8M in awards
CFO total compensation
$3,949,974
CLO total compensation
$2,588,713
CTO total compensation
$3,987,624
CEO stock awards
$7,821,663
CEO incentive pay
$1,443,369

How Baer was paid

$10.1M in total for fiscal Year 2025, as reported in the Summary Compensation Table. Equity awards are valued at grant, not at what they turned out to be worth.

Salary8%Stock awards77%Non-equity incentive14%All other compensation0%

Named executive officers

ExecutiveTotal
Matt BaerChief Executive Officer$10,129,032
David AufderhaarChief Financial Officer$3,949,974
Casey O'ConnorChief Legal Officer$2,588,713
Anthony BacosChief Product & Technology Officer$3,987,624

What changed and why

  • $10.1M$10,129,032 was CEO total compensation in 2025 versus $1,464,928 in 2024.
  • $7.8M$7,821,663 of CEO compensation consisted of stock awards.
  • $1.4M$1,443,369 was the CEO’s fiscal 2025 non-equity incentive compensation.
  • 100%Annual bonus targets were 100% of CEO salary and 50% of other NEO salaries.
  • Performance awards used Active Clients, net revenue, Adjusted EBITDA, and stock-price targets.
  • $34,045298:1 was the CEO-to-median-employee pay ratio, based on median compensation of $34,045.

About this page

Figures are automated and can be wrong; check the filing for the exact numbers. Totals follow SEC rules, which value stock and option awards at grant. Read the DEF 14A proxy statement for footnotes and the compensation committee's full reasoning.