How Super was paid
$14.4M in total for 2025, as reported in the Summary Compensation Table. Equity awards are valued at grant, not at what they turned out to be worth.
Named executive officers
| Executive | Salary | Bonus | Stock | Incentive | Other | Total |
|---|---|---|---|---|---|---|
| Hillary SuperChief Executive Officer | $1,222,846 | $1,000,000 | $8,039,570 | $3,626,705 | $492,373 | $14,381,494 |
| Scott SekellaChief Financial and Operating Officer | $783,173 | $100,000 | $1,805,136 | $1,342,683 | — | $4,031,309 |
| Melinda McAfeeChief Human Resources and Legal Officer | $771,154 | — | $2,410,449 | $1,308,975 | $23,664 | $4,514,242 |
| Elizabeth PreisChief Marketing and Customer Officer | $519,918 | — | $1,503,306 | $979,231 | $218,771 | $3,221,226 |
| Dein BoyleFormer Chief Operating Officer | $869,093 | — | $2,954,746 | $2,005,688 | $99,424 | $5,928,951 |
What changed and why
- $14.4M$14,381,494 was CEO Hillary Super’s 2025 total compensation, up from $8,533,370 in 2024.
- $8M$8,039,570 of Super’s compensation came from stock awards, with a $1,000,000 one-time hire-on bonus.
- 154%154% was the payout under the 2025 annual incentive compensation plan for full-year participants.
- 86%86% of target was paid on the 2023 PSU awards that vested at 2025 year-end.
- The company eliminated the COO role and promoted Scott Sekella to Chief Financial and Operating Officer.
- 76%76% of votes cast approved the NEO compensation program at the 2025 annual meeting.
About this page
Figures are automated and can be wrong; check the filing for the exact numbers. Totals follow SEC rules, which value stock and option awards at grant. Read the DEF 14A proxy statement for footnotes and the compensation committee's full reasoning.