WD 40 (WDFC) risk factors, FY2024 10-K

WD 40's FY2024 10-K, filed Oct 21, 2024, lists 23 risk factors. There is no earlier 10-K to compare against, so the most company-specific risks are listed below.

Risk factors listed
230 groups
Section length
9k wordsItem 1A

WD 40's biggest risks in the FY2024 10-K

  • International markets represent 65% of net sales, exposing the company to currency fluctuations and foreign operational complexities.
  • Heavy reliance on limited third-party contract manufacturers, single-source suppliers, and key retail customers creates operational vulnerabilities.
  • Brand reputation, specifically for the WD-40 Brand, is critical to financial success and vulnerable to marketing missteps.

The risks most specific to WD 40

  • Global operations outside the U.S. expose us to uncertain conditions, foreign currency exchange rate risk and other risks in international markets

    Sales outside the U.S. accounted for approximately 65% of consolidated net sales in fiscal year 2024, exposing operations to foreign currency exchange and political risks.

  • If the success and reputation of one or more of our leading brands erodes, our business, financial condition and results of operations could be negatively impacted

    Financial success depends directly on the reputation of the WD-40 Brand, which can suffer if marketing or new product launches fail.

  • Cost volatility in finished goods, components, raw materials, transportation and other supplies or services could harm our financial condition and results of operations

    Cost volatility in finished goods, raw materials, components, and transportation can harm financial results.

  • Reliance on a limited base of third-party contract manufacturers, logistics providers and suppliers of raw materials and components may result in disruption to our business and this could adversely affect our financial condition and results of operations

    The company relies on a limited number of third-party contract manufacturers and single-source suppliers for raw materials and packaging.

  • If we are unable to successfully identify, complete or realize the benefits from strategic business developments, acquisitions, divestitures, joint ventures or investments, our financial results could be materially adversely affected

    Strategic business developments, such as acquiring the Brazilian distributor on March 4, 2024, carry integration and realization risks.

  • Changes in marketing distributor relationships that are not managed successfully by us could result in a disruption in the affected markets

    Changes in marketing distributor relationships, including shifts between direct distribution and third-party distributors in markets like Brazil, China, and the U.K., could disrupt sales.

All 23 risk factors

Headings as the filing states them, in filing order.

Other

  1. 01Global economic conditions may negatively impact our financial condition and results of operations
  2. 02inflationary conditions could impact demand from our customers and end users. A decrease in demand from our customers and end users would harm our financial results
  3. 03Global operations outside the U.S. expose us to uncertain conditions, foreign currency exchange rate risk and other risks in international markets
  4. 04and, therefore, our reported earnings may be affected by changes in foreign currency exchange rates. Moreover, any favorable impacts to profit margins or financial results from fluctuations in foreign currency exchange rates are likely to be unsustainable over time
  5. 05Our business and financial results could suffer if we are unable to attract, retain and motivate talented employees, including senior management, and maintain our corporate culture’s relevance to our strategic plan
  6. 06If the success and reputation of one or more of our leading brands erodes, our business, financial condition and results of operations could be negatively impacted
  7. 07We face competition in our markets which could lead to reduced sales and profitability
  8. 08Sales unit volume growth may be difficult to achieve
  9. 09Cost volatility in finished goods, components, raw materials, transportation and other supplies or services could harm our financial condition and results of operations
  10. 10Reliance on a limited base of third-party contract manufacturers, logistics providers and suppliers of raw materials and components may result in disruption to our business and this could adversely affect our financial condition and results of operations
  11. 11Dependence on key customers could adversely affect our business, financial condition and results of operations
  12. 12Malfunctions or implementation issues related to the critical information systems that we use for the daily operations of our business, cyberattacks and data breaches could adversely affect our ability to conduct business
  13. 13Our ability to achieve our environmental, social and governance and sustainability initiatives are subject to emerging risks and the outcomes may not achieve the anticipated benefits or align with new regulations and stakeholders’ expectations
  14. 14Government laws and regulations, including environmental laws and regulations, could result in material costs or otherwise adversely affect our financial condition and results of operations
  15. 15Failure to maximize or to successfully assert our intellectual property rights or our infringement on the intellectual property rights of others could impact our competitiveness or otherwise adversely affect our financial condition and results of operations
  16. 16Our operating results and financial performance may not meet expectations, which could adversely affect our stock price
  17. 17We may not successfully develop, introduce and/or establish new products and line extensions
  18. 18If we are unable to successfully identify, complete or realize the benefits from strategic business developments, acquisitions, divestitures, joint ventures or investments, our financial results could be materially adversely affected
  19. 19Changes in marketing distributor relationships that are not managed successfully by us could result in a disruption in the affected markets
  20. 20Product liability claims and other litigation and/or regulatory action could adversely affect our sales and operating results
  21. 21Resolution of income tax matters may impact our financial condition and results of operations
  22. 22Goodwill and intangible assets are subject to impairment risk
  23. 23We may not have sufficient cash to service our indebtedness or to pay cash dividends

Other WD 40 10-Ks

  • FY2025 10-K risk factors
    23 risks1 new1 dropped7 reworded

    International sales grew from 65% to 66% of net sales in fiscal 2025.

    Filed Oct 27, 2025

About this page

The headings are the filing's own. The one-line readings and the overview are automated and can be wrong: read Item 1A of the 10-K for the exact wording.