Goosehead Insurance's biggest risks in the FY2024 10-K
- Company risk profile is dominated by insurance carrier relationships and commission concentrations, franchise network dependence, geographic exposure in four states, and heavy debt obligations.
The risks most specific to Goosehead Insurance
- Risks relating to our business
We have debt outstanding that could adversely affect our financial flexibility and subjects us to restrictions and limitations that could significantly impact our ability to operate our business
As of December 31, 2024, we had $93.1 million in total consolidated debt and $16.8 million in debt servicing costs.
- Risks relating to our business
Because our business is highly concentrated in Texas, California, Florida and Illinois, adverse economic conditions, natural disasters, or regulatory changes in these states could adversely affect our financial condition
Our business is heavily concentrated in Texas, California, Florida, and Illinois, exposing us to regional economic, disaster, and regulatory shocks.
- Risks relating to our business
We derive a significant portion of our commission revenues from a limited number of Carriers, the loss of which would result in additional expense and loss of market share
In 2024, three insurance carriers accounted for over 10% of our total revenue at 19%, 15%, and 10%.
- Risks relating to our business
The failure by Mark Jones and Robyn Jones to maintain either a minimum voting interest in us or the ability to elect or designate for election at least a majority of our board of directors could trigger a change of control default under our Credit Agreement
A change of control default under our Credit Agreement could be triggered if Mark Jones and Robyn Jones lose voting control or board designation rights.
- Risks relating to our franchise business
The failure to attract and retain highly qualified Franchisees could compromise our ability to expand the Goosehead network
Our expansion relies on attracting and retaining highly qualified Franchisees to build the Goosehead network.
- Risks relating to our franchise business
Our most important asset is the people in our network, and the success of Goosehead depends largely on our ability to attract and retain high quality franchise agents. If we fail to attract and retain franchise agents, our Franchisees may fail to generate the revenue necessary to pay the contractual fees owed to us
Conflicts may arise with Franchisees or agents over contractual fees, particularly if we decide to increase those fees.
- Risks relating to our franchise business
Our financial results are affected directly by the operating results of Franchisees and agents, over whom we do not have direct control
Our financial results depend directly on the operational and financial success of independent Franchisees and agents over whom we lack direct control.
- Risks relating to our franchise business
Our Franchisees and agents could take actions that could harm our business
Independent Franchisees and agents operate independently and their actions could harm our business.
All 57 risk factors
Headings as the filing states them, in filing order.
Risks relating to our business
- 01An overall decline in economic activity could have a material adverse effect on the financial condition and results of operations of our business
- 02Changes in prevailing interest rates or U.S. monetary policies that affect interest rates could adversely affect our ability to generate new business
- 03Volatility or declines in premiums or other adverse trends in the insurance industry may seriously undermine our profitability
- 04Because the revenue we earn on the sale of certain insurance products is based on premiums and commission rates set by Carriers, any decreases in these premiums or commission rates, or actions by Carriers seeking repayment of commissions, could result in revenue decreases or expenses to us
- 05Contingent Commissions we receive from Carriers are less predictable than standard commissions, and any decrease in the amount of the commissions we receive could adversely affect our results of operations
- 06Our business is subject to risks related to legal proceedings and governmental inquiries
- 07Contingent Commissions on insurance products, which could impact our commissions that are based on the volume, consistency and profitability of business generated by us
- 08Conditions impacting Carriers or other parties that we do business with may impact us
- 09The business of providing insurance products and services is highly competitive and we expect competition to intensify. We compete for clients on the basis of reputation, client service, program and product offerings and our ability to tailor products and services to meet the specific needs of a client
- 10Our business, financial condition and results of operations may be negatively affected by E&O claims
- 11Our business is dependent upon information processing systems. Security breaches, cyberattacks or other similar incidents with respect to our or our vendors' information processing systems may damage our reputation and negatively impact client retention and carrier, franchise, and Referral Partner relationships
- 12obtain unauthorized access or to sabotage systems change frequently. For example, attackers have used artificial
- 13We rely on the availability and performance of information technology services provided by third parties
- 14Our inability to successfully recover should we experience a disaster or other business continuity problem could cause material financial loss, loss of human capital, regulatory actions, reputational harm or legal liability
- 15We utilize artificial intelligence, which could expose us to liability or adversely affect our business
- 16Furthermore, because AI technology itself is highly complex and rapidly developing, it is not possible to predict all of the legal, operational or technological risks that may arise relating to the use of AI
- 17Damage to our reputation could have a material adverse effect on our business
- 18Increasing scrutiny and changing expectations from investors, clients and our employees with respect to our corporate responsibility and stakeholder interest practices may impose additional costs on us or expose us to new or additional risks
- 19Climate risks, including the risk of an economic crisis, risks associated with the physical effects of climate change and disruptions caused by the transition to a low-carbon economy, could adversely affect our business, results of operations and financial condition
- 20Our inability to retain or hire qualified employees, as well as the loss of any of our executive officers, could negatively impact our ability to retain existing business and generate new business
- 21could in the future have, widespread impacts on the way we operate
- 22The occurrence of natural or man-made disasters could result in declines in business and increases in claims that could adversely affect our financial condition, results of operations and cash flows
- 23Non-compliance with or changes in laws, regulations or licensing requirements applicable to us could restrict our ability to conduct our business
- 24Proposed tort reform legislation, if enacted, could decrease demand for casualty insurance, thereby reducing our commission revenues
- 25In connection with the implementation of our corporate strategies, we face risks associated with the acquisition or disposition of businesses, the entry into new lines of business, the integration of acquired businesses and the growth and development of these businesses
- 26We have debt outstanding that could adversely affect our financial flexibility and subjects us to restrictions and limitations that could significantly impact our ability to operate our business
- 27Changes in our accounting estimates and assumptions could negatively affect our financial position and operating results
- 28Because our business is highly concentrated in Texas, California, Florida and Illinois, adverse economic conditions, natural disasters, or regulatory changes in these states could adversely affect our financial condition
- 29Changes in tax laws could impact our operations and profitability
- 30We derive a significant portion of our commission revenues from a limited number of Carriers, the loss of which would result in additional expense and loss of market share
- 31Our business may be harmed if we lose our relationships with Carriers, fail to maintain good relationships with Carriers, become dependent upon a limited number of Carriers or fail to develop new Carrier relationships
- 32The failure by Mark Jones and Robyn Jones to maintain either a minimum voting interest in us or the ability to elect or designate for election at least a majority of our board of directors could trigger a change of control default under our Credit Agreement
- 33Our results may be adversely affected by changes in the mode of compensation in the insurance industry
- 34We may require additional debt financing in the future, which may not be available or may be available only on unfavorable terms
Risks relating to our franchise business
- 35The failure to attract and retain highly qualified Franchisees could compromise our ability to expand the Goosehead network
- 36Our most important asset is the people in our network, and the success of Goosehead depends largely on our ability to attract and retain high quality franchise agents. If we fail to attract and retain franchise agents, our Franchisees may fail to generate the revenue necessary to pay the contractual fees owed to us
- 37Our financial results are affected directly by the operating results of Franchisees and agents, over whom we do not have direct control
- 38Our Franchisees and agents could take actions that could harm our business
- 39Our franchise system subjects us to a number of risks, any one of which may harm the reputation associated with our brand, and/or may materially and adversely impact our business and results of operations
- 40Failure to support our expanding franchise system could have a material adverse effect on our business, financial condition or results of operations
- 41Our franchising activities are subject to a variety of state and federal laws and regulations regarding franchises, and any failure to comply with such existing or future laws and regulations could adversely affect our business
- 42We are subject to certain risks related to litigation filed by or against us, and adverse results may harm our business and financial condition
- 43We may not be able to manage growth successfully
Risks relating to intellectual property, data privacy and cybersecurity
- 44Our business depends on a strong brand, and any failure to maintain, protect and enhance our brand would hurt our ability to grow our business, particularly in new markets where we have limited brand recognition
- 45Infringement, misappropriation, dilution or other violation of our intellectual property by third parties could harm our business
- 46Failure to obtain, maintain, protect, defend or enforce our intellectual property rights, or allegations that we have infringed, misappropriated or otherwise violated the intellectual property rights of others, could harm our reputation, ability to compete effectively, financial condition and business
- 47adequate or would otherwise protect us from any liabilities or damages with respect to any particular claim in
- 48We are subject to complex and evolving laws, regulations, rules, industry standards and contractual obligations regarding data privacy and cybersecurity, which can increase the cost of doing business, compliance risks and potential liability
Risks relating to our organizational structure
- 49We are a holding company and our principal asset is our 66.2% ownership interest in Goosehead Financial, LLC, and we are accordingly dependent upon distributions from Goosehead Financial, LLC to pay dividends, if any, taxes, make payments under the tax receivable agreement and pay other expenses
- 50In certain circumstances, Goosehead Financial, LLC will be required to make distributions to us and the other holders of LLC Units, and the distributions that Goosehead Financial, LLC will be required to make may be substantial
- 51We have Pre-IPO LLC Members who own a significant portion of our common stock and whose interests in our business may be different than yours, and certain statutory provisions afforded to stockholders are not applicable to us
- 52We will be required to pay the Pre-IPO LLC Members for certain tax benefits we may claim, and the amounts we may pay could be significant
Risks relating to ownership of our Class A common stock
- 53Some provisions of Delaware law and our certificate of incorporation and by-laws may deter third parties from acquiring us and diminish the value of our Class A common stock
- 54Future sales, or the possibility of future sales, of a substantial number of our shares of Class A common stock could adversely affect the price of our shares of Class A common stock
- 55We may not be able to successfully maintain effective internal controls over financial reporting
- 56We expect that our stock price will be volatile, which could cause the value of your investment to decline, and you may not be able to resell your shares at or above your investment price
- 57Our ability to pay dividends to our stockholders may be limited by our holding company structure, contractual restrictions and regulatory requirements
Other Goosehead Insurance 10-Ks
- FY2025 10-K risk factors59 risks9 new7 dropped12 reworded
Regulatory scrutiny now specifically covers contingent commissions, agency fees, bid rigging, and proposed insurance-law changes.
Filed Feb 19, 2026
About this page
The headings are the filing's own. The one-line readings and the overview are automated and can be wrong: read Item 1A of the 10-K for the exact wording.